Business Intelligence 3
IMS Healthhttp://www.imshealth.com 02 9805 6800
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IMS Health is the world’s leading information, services and technology company dedicated to making healthcare perform better. By applying cutting-edge analytics and proprietary application suites hosted on the IMS One intelligent cloud, the company connects more than 10 petabytes of complex healthcare data on diseases, treatments, costs and outcomes to enable our clients to run their operations more efficiently.
Drawing on information from 100,000 suppliers, and on insights from more than 45+ billion healthcare transactions processed annually, IMS Health’s approximately 10,000 professionals drive results for over 5,000 healthcare clients globally.
Customers include pharmaceutical, medical device and consumer health manufacturers and distributors, providers, payers, government agencies, policymakers, researchers and the financial community.
IMS Health has a global team of support, technology and implementation services that you can rely on to maximize the value of information and run complex technology platforms.
We offer performance management services that more closely align with current internal and market environments.
IMS Health offers analytics and technology to enable health plans and commissioners to design, manage and continually improve systems for understanding the patient journey.
We also enable plans to benchmark and identify cost, efficiency and quality improvement opportunities.
We collaborate with companies to make critical business decisions and grow their businesses in an increasingly challenging environment.
We deliver rigorous analyses and offer recommendations to help clients evaluate potential paths and make vital decisions at all stages of a product’s lifecycle.
IMS Health has technology services to support more effective integration at all life cycle stages.
We have decades of experience in assessing and ensuring compliance with regulatory requirements.
And, through our extensive technology infrastructure, we process more than 40 billion transactions annually.
IMS Health provides a unique approach to pharmaceutical training including simulations and e-learning solutions.
Our extensive experience in pharmaceutical training makes us the ideal partner for marketing and sales training solutions.
IMS Health helps companies apply real-world evidence for decisions at every stage of the product life cycle and is uniquely positioned to help life sciences companies succeed in HEOR.
Our team is also continually developing new offerings to meet the needs of clinical trial sponsors and CROs.
Real-World Evidence - IMS Health delivers a suite of services to help companies access and apply real-world evidence for decisions at every stage of the product life cycle.
Health Economics & Outcomes Research - With significant investments in technology and services that support these decisions, IMS Health is uniquely positioned to help life sciences companies succeed in HEOR.
Promotional Effectiveness - IMS Health collaborates with life sciences organizations to help them extract meaningful insights about their promotional investments, so they can spend resources more wisely. - Sales Management - Through our wealth of prescription, patient and provider information, IMS Health helps life sciences company gain in-depth insights into sales performance. - Managed Markets - IMS Health offers a continuum of Managed Markets services to help manufacturers address key questions.
Pharmacologiehttp://www.pharmacologie.com.au 02 9188 7875
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Pharmacologie is a pharma consultancy that strips back the complexity of digital and social marketing to give pharma marketers clear strategy, insight and direction within the complex Australian regulatory environment. Pharmacologie specialises in organisational digital strategy, social marketing, patient support programs and customer journey mapping. Visit Pharmacologie today.
Vawser Associateshttp://www.vawserandassociates.com.au 03 9733 0996
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No case studies.
Vawser and Associates is an independent consultancy that provides services in market intelligence, business information and market research. Our core offering includes qualitative and quantitative research techniques (including on-line) applied in consumer, business and industrial based strategy and research projects. Sectors where we have particular experience and expertise include pharmaceuticals and healthcare, banking, insurance and financial services, telecommunications and high technology, directories and information services, education, government, distribution and retail industries.
Healthcare and pharmaceuticals - a core strength: Vawser and Associates has significant experience and expertise in the healthcare and pharmaceuticals sector servicing a range of Australian and overseas clients. Healthcare and pharmaceutical research is a significant part of our business and is a core strength of the organisation.
Decision making and prescribing behaviour: Through to use of a full range of qualitative and quantitative research techniques (including online), much of our healthcare research involves exploring and understanding the attitudes, behaviours and perceptions of decision makers, decision making processes and associated drivers of prescribing behaviour. Typical research and strategy work we undertake in this sector includes:
• Pre-launch market assessments
• New product / new market evaluations
• Usage and attitude studies
• Communications positioning, development and testing
• Tactics and strategy development and testing
• Pricing and price modelling
• Customer satisfaction
• Key opinion leader / stakeholder research
• Market intelligence
• Desk research
Wide range of audiences and indications: Utilising a full range of qualitative and quantitative research techniques, we conduct research with a wide range of healthcare and pharmaceutical target audiences across a wide range of indications and topics.
• General Practitioners
• Specialists (urologists, interventional cardiologists, cardiologists, oncologists, gynae-oncologists, haematologists, general physicians, sexual health physicians, respiratory physicians, general and specialty surgeons, gastroenterologists, nephrologists, ENT specialists, psychiatrists, infectious diseases, dermatologists) endocrinologists, paediatricians).
• Key opinion leaders (KOLs)
• Pharmacists (retail, hospital, directors of pharmacy), pharmacy assistants)
• Patients (cardiovascular, erectile dysfunction, diabetes, asthma / COPD, pain management, infant and adult vaccines, oral rehydration solutions)
• Hospitals (administration, CEOs, pharmacy, ICU, CCU, theatre, wards, cath labs, rehabilitation, DONs / nurses, IT&T, purchasing / procurement
• Government (HIC, PABC, TGA, federal, state and local administrators, Area Health Services, Divisions of General Practice)
• Health insurance companies
• Medical researchers and medical research facilities / organisations
Services to meet almost any need: Vawser and Associates has no preference for any particular research approach or research technique. Rather, we design our research and choose research techniques to meet the information needs of our clients. Our depth of expertise and breadth of experience means that Vawser and Associates is able to service almost any marketing strategy and research need.
Problem solving and research design: Vawser and Associates core expertise is problem solving and research design whereby we work with the client to clearly define the decisions confronting management, identify the information required to make those decisions and then design appropriate research to address client management’s information needs.
A focus on decision making and decision making processes: Through the use of qualitative and quantitative research techniques (including online) much of our research involves exploring and understanding attitudes, behaviours and perceptions of decision makers and decision making processes at both the individual and organisational level. Markets we regularly research include consumer, business, industrial, healthcare and government sectors.
A range of research types and techniques: Vawser and Associates senior, well qualified and experienced consultants utilize a range of qualitative and quantitative research techniques which are applied in a variety of research types. Examples of our services include:
Qualitative research techniques:
◾Face to face depth interviews including online (individual, paired, executive)
◾Group discussions / focus groups (mini, standard, extended, workshops)
◾Telephone depth interviews, semi depth interviews
Quantitative research techniques
◾Telephone interviews (CATI)
◾Online (web, email)
◾Face to face
◾Special research techniques (i.e conjoint analysis / choice modelling etc)